A Shopify merchant I worked with had 800 product photos that loaded beautifully on their storefront — all served as WebP by Shopify's CDN. The problem started when they needed those same images for their wholesale catalog PDF, their Amazon FBA listings, and a trade show booth banner. Every single downstream system rejected WebP. The junior dev on the project started downloading and converting files one by one. After watching him do 30 files in 20 minutes, I showed him our bulk WebP to PNG converter. The remaining 770 files took about 15 minutes.
Shopify automatically converts uploaded images to WebP for faster page loads. Great for SEO, terrible for everything else. Print vendors, wholesale platforms, FBA label systems, and email marketing tools all expect PNG or JPEG. WebP has been around since 2010 and these platforms still do not support it. I stopped being surprised by this around 2022. Batch convert WebP to PNG for any legacy system →
For the 800-SKU project, that was 16 batches. Each batch processed in under 30 seconds. The converter runs entirely in your browser — your product images never leave your computer. This matters when you are handling supplier-confidential product photography.
If your WebP images have transparency (product shots on white backgrounds that need to stay that way), also check our transparency-preserving converter.